Sales

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What Is Value-Added Selling?

What Is Value-Added Selling?

Almost every business claims to have better people, better service, and more technical expertise than all their competitors. The trouble is their competitors often say the same thing. And they all can’t be right. This factor then becomes even more muddied when you ask salespeople what they believe value-added to be. Some claim their customers …

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Selling Your Script – Catch Talent Before They Won’t Take Your Calls

Selling Your Script – Catch Talent Before They Won’t Take Your Calls

The key to getting anything done in the Hollywood screenwriting business, whether it’s selling your script, getting a picture financed, or getting the cast in a part if you’re an actor, is networking. And here’s the funny thing about networks: people tend to move in circles with people who are of a similar social status …

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Selling Reclaimed Lumber

Selling Reclaimed Lumber

My business partner and I decided to invest in a project that would provide cash flow, profitability, and ultimately an asset at the end. We decided to purchase a 115 year old bourbon barn, dismantle it, and sell the material that was dismantled. We had no previous experience in salvage, demolition, or the wood industry. …

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Real Estate Selling – FSBO – How to Use a Classic Marketing Approach to Sell Your Property Online

Real Estate Selling – FSBO – How to Use a Classic Marketing Approach to Sell Your Property Online

When marketing property it can be very effective to combine “tried and true” methods from the past with cutting-edge methods from the present. All marketing methods and theories must be tested in the marketplace to determine how well they work. Just within the last 12 months new marketing approaches have sprung up from the internet. …

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